Blog
Blog
Setting website goals to meet business objectives
People come to your site, they do things and then they leave. Hopefully, many of them will take actions that are valuable to your business or organisation. But what things are they doing and how valuable is it? very site, even “pure” eCommerce sites want visitors to do other things other than making purchases. There
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SEO: a (brief) guide for business owners
There is little doubt that SEO can be a technical topic which are not easy to grasp for the non-specialist. But from the point of view of the business leader, SEO should be about measurable improvement. And for most businesses this means increased sales and profitability. So how can you, as a business owner, use
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